PHYSICIANS LEARN HOW LEAN BEEF FITS INTO A HEALTHY DIET

     Through a national checkoff partnership with the New York Beef Industry Council (NYBIC), more than 4,100 medical doctors, nurse practitioners and family physicians received Beef in an Optimal Lean Diet (BOLD) study toolkits, beef nutrition fact sheets and recipes to assist in their practices. This information was shared during the Pri-Med East Conference in Boston earlier this month as part of the checkoff’s Northeast Beef Promotion Initiative.
     In addition to exhibiting at the conference, NYBIC Director of Nutrition Education Cindy Phillips, RD, and national checkoff staff hosted a cooking demonstration featuring lean cuts of beef, the use of salt-free seasoning and nutrition information physicians could pass on to their patients. Phillips said the physicians were interested to learn that, based on the BOLD study, a heart-healthy diet that includes lean beef, even daily, can lower LDL cholesterol. In addition, they wanted to know about the versatility of sirloin and round beef cuts, cooking methods and choosing lean beef in the grocery store.


KLA Vice President of Communications Todd Domer takes a look at winners and scholarship recipients from the Kansas Junior Livestock Show.